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The National Key Sectors Export Strategy (NPSES) was announced by the Ministry of Commerce in Pakistan on Friday to boost exports, focusing on ten pivotal sectors. This strategy is aligned with the Strategic Trade Policy Framework 2020–25, which was approved in November 2018 and identifies 18 key industries for targeted policy development to enhance exports.
Out of these eighteen priority sectors, ten are targeted by the NPSES, including engineering, leather, pharmaceuticals, software services, business process outsourcing, and the agriculture and logistics sectors, among others. The strategy’s development is led by the Trade Development Authority of Pakistan (TDAP), in close collaboration with sector leaders, aiming to tap into Pakistan’s significant untapped potential for trade and investment growth, and to foster a new wave of export growth.
Designed as a five-year, action-oriented plan, the strategy aims to boost the competitiveness of both emerging and established export sectors. It emphasizes the necessity of methodological shifts to positively impact economic development through trade.
An enhancement of the overall business climate in Pakistan is aimed to be achieved by the policy, supporting emerging industries and promoting diversification. The importance of institutional alignment and logistics as essential enablers of sector growth has been highlighted, recognizing them as priorities.
The NPSES is financially backed by the UK government’s Foreign, Commonwealth and Development Office (FCDO) through the Revenue Mobilization, Investment, and Trade Programme (ReMIT), in collaboration with the International Trade Centre (ITC) and the Pakistani government.
The government’s commitment to leveraging the NPSES for job creation and the generation of new opportunities across Pakistan was emphasized by Commerce Minister Naveed Qamar. Support for the strategy was also expressed by the UK’s Acting High Commissioner Andrew Dalgleish and ITC’s Dr. Mohammad Saeed, highlighting its role in enhancing the global presence of Pakistani products through a focus on quality and innovation.
